Culturalization refers to the process of adapting a product, service, or idea to the cultural norms and values of a specific group or society.
Our world is more global than ever before and companies who want to compete and thrive in a global marketplace need to invest in launches in new markets.
Many global businesses adopt an English-first approach to learning and development (L&D) training for their employees.
By 2022, it’s projected that more than half of worldwide internet users’ primary language will be a language other than English. In today’s extremely global world, companies who want to expand their reach and compete in global markets need to localize their products.
At Terra, we’re proud to be a women-owned company and to have 72% of all leadership positions occupied by women and non-binary individuals and throughout our company.
An effective localization project manager is someone who has a unique skill set that combines planning, organization, people management, communication, and other valuable skills.
In business, it is tempting to try to reach as many potential customers as possible. While broadening your company’s reach is an important goal to pursue, doing so strategically and effectively is important.
In the translation industry, you hear a lot of talk about the benefits of glossaries and term bases. As useful as these tools are, they are typically bilingual or multilingual and only contain approved translations for a set of key terms, phrases, or trademark terms.
Most major companies have their eyes set on global expansion these days and who can blame them? Expanding their reach to new locales can help their business thrive by exposing them to new audiences.
Every year our team likes to pause and reflect on some of our favorite moments from the past 12 months. Which is why we are so happy to report that 2022 had a lot of highlights. Let’s take a closer look at some of the top moments of the year, so we can all celebrate together.
4525 N Frederick Avenue, Whitefish Bay, WI 53211, USA
Terra Translations 2023 | Site by Savage